Even though Walmart was founded in 1962, it’s on the cutting edge when it comes to transforming retail operations and customer experience by using machine learning, the Internet of Things (IoT) and Big Data. In recent years, its patent applications, position as the second largest online retailer and investment in retail tech and innovation are just a few reasons they are among the retail leaders evolving to take advantage of tech to build their business and provide better service to their customers.
Lauren Desegur, VP of customer experience engineering at WalmartLabs said, “We’re essentially creating a bridge where we are enhancing the shopping experience through machine learning. We want to make sure there is a seamless experience between what customers do online and what they do in our stores.”
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